Eyebrow Extension Parties, Clever Ways to Get More Clients | Lash Business Success
- By admin
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- 08 May, 2015
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Home parties have been growing in population for many years now, but for the most part as beauty professionals tapping into this was a challenge. With the exception of Make Up Artists and Spray Tanning…hosting an Eyelash Extension party meant that you needed a few Lash Extension techs working with you to make it work. And a waxing party is just…weird.
Enter Eyebrow Extensions, and if you’re efficient you can bang out a few clients in an hour or so depending on the extent of their brow loss. So what better way to introduce this service to more potential clients than by having a party? You’ll find that if you look outside of our industry you can mimic wildly successful marketing and advertising

initiatives. Here’s how I present the idea:
- The host received a free brow set
- Set a minimum of at least 3 guests
- Give the attending guests vouchers to redeem for their brow fill with $5-10 off.
- Also give them materials on proper care
- Bring coupons that those attending can give to their circle of friends…Spread the Love!
- Bring light appetizers, snacks and drinks
The idea is to grow each event so that you get more appointments made with each event. Give incentives for scheduling an appointment with you during the party. It’s exactly what happens as a Pampered Chef party or an Origami Owl party. Have you ever been? Think back and take cues from what you saw…and simply apply it to your Eyebrow Extension party…Perfection!

It's a time consuming ritual that thousands and thousands of beauties are sick of doing. So in comes Microblading a semi-permanent savior of a technique. Delivering a beautifully natural and realistic looking set of eyebrows that provide easier mornings, no worries at the beach or in the shower. It truly is a life-changing service that once mastered can be equally rewarding for you as the artist and for your clients.
But getting started is different in every state and regulations are changing and shifting constantly to further create a solid set of rules for those looking to get started. Some require a license, while others do not. Best idea is to start with who regulates the tattoo industry in your state or country. From there you should be able to find the answers you need to kick your Microblading artist career off.
But sometimes overlooked is your personal inventory of skills, mindset and passion. Offering Microblading takes intense hand and eye coordination, a knack for artistry of the face, patience and an understanding of how the eyebrows play such an important role on everyone's face. I always like to say that one hair or stroke can make or break a set of brows. Without believing this truth...you may find that this field isn't for you.
Next are you ready for the business side of things? If you're considering striking it out on your own, you better be ready to wear 10 different hats...and juggle them in the air. You have to be the artist, the janitor, the marketer, the accountant, the legal, the designer, and then some. Running any business alone is never easy, but running a beauty business poses its own set of challenges. Not only do you have to be an artist you have to be a whip at getting new clients to you. And unfortunately many microblading trainers out there today have no idea how to do this. They may be amazing brow artists and instructors...but have no clue beyond Facebook and business cards to grow your new business. So you are then in a position of having a beautiful new skill you wanna share with the world...but no one to share it with.
So by now you may be over the moon excited to get started...or having second thoughts. Both of which are totally normal. But if you're having second thoughts, maybe sit down and take inventory on what is creating the doubt. Is it the investment in training, or the business side of it all?
Or if you're ready to jump in head first...you're next steps are finding out your local regulations, seeking a reputable Microblading trainer or educator, and mapping out your business goals to get started.
Lucky for you, I'm not only an Online Visibility Specialist for Microblading, Lash Artists and Beauty Pros...I also educate and train stylists on the art of skills to do the service, and how to bring them new clients. I have the online marketing background... AND...I provide these services in my business still today. I can totally relate to your challenges, your questions and come right along side of you and guide you towards a Microblading career or business you're in love with.
Ready to begin? Or maybe you have questions...
Let's connect here or on my Social Platforms...your new career is waiting!