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New to the Eyelash Extension Business | Tips to Attract New Clients

  • By admin
  • 30 Nov, 2015
When you’re new to your craft you’re full of lots of things. Fire, Drive, Determination…Energy… to name a few. But in many cases what you don’t have is a full marketing or advertising budget. And while this may seem like a drag…it’s actually to your advantage. Here’s why, when you have to get creative to […] The post New to the Eyelash Extension Business | Tips to Attract New Clients appeared first on The Lash CEO Blog.

When you’re new to your craft you’re full of lots of things. Fire, Drive, Determination…Energy… to name a few. But in many cases what you don’t have is a full marketing or advertising budget. And while this may seem like a drag…it’s actually to your advantage. Here’s why, when you have to get creative to find your new or next eyelash extension clients it forces you to dig deep.

It forces you to take inventory on what matters to you most for your lash business and push through this beginning so that you can learn how to thrive later.

how to attract new lash clients
How to Attract New Eyelash Clients

So what do you do when you’ve got your newly printed Lash Extension training certificate of completion in hand, but no clients. I’ll tell you what…YOU HUSTLE!  If you’re new to the term Hustle…let me explain.

The Lash Hustle is where you get out of your comfort zone, hit the pavement and start generating some visibility for your lash business. Here are some quick and close to no budget ways to attract new lash business clients.

 

**Print out some flyers on your computer. Introduce you and your lash business, let people know that you’re a newly certified professional eyelash extension artist and you’re looking to build up a beautiful portfolio and they’re invited to be a part of it! 

**Make sure what ever website platform you’re using is SEO friendly. Meaning, it’s working to bring clients to your new lash business when you are not. Ideally,  your website should be showing up on the first page of local searches so when new clients are looking for lashes, they find you!

**Offer to Lash stylists, Managers at high end retail spots, local bloggers, journalists, even radio personalities…Any local person who sees a lot of people…talk alot or are just movers and shakers in your community. You want people to be talking about you and your lashes or brows.

**Sponsor local meetings or networking events. Many times these events have light to no snacks or even water. You can offer to sponsor the water table, or snack table. Head to your bulk store, grab a couple of 50 case chip bags, and water. Set up the table at the meeting and bring your marketing materials and  a welcoming smile…and HUSTLE!

**Lash anyone who is a good candidate for a deeply discounted rate, in exchange for handing out your business cards to friends, family and heck even strangers. Introduce yourself to local dental front desk gals, bank tellers, real estate agents, even local TV anchors… Just get out there! 

***And lastly with a shameless plug: Grab a Lash and or Brow t-shirt to show your love of what you do…it’s sure to grab some attention!***

tutorials and information exclusively for the Lash Artist? The Lash Hustlers Society may be for You!

eyelash extension business, grow your lash business

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Microblading is the talk of the beauty world and if you're reading this right now you may be wondering if permanent or semi permanent makeup is the career choice for you. This not so new but new to us industry is literally changing lives as it takes the beauty industry by storm. For as long as many of us can remember we've either over tweezed, or filled in our eyebrows...Ever. Single. Day  

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So by now you may be over the moon excited to get started...or having second thoughts. Both of which are totally normal. But if you're having second thoughts, maybe sit down and take inventory on what is creating the doubt. Is it the investment in training, or the business side of it all? 

Or if you're ready to jump in head first...you're next steps are finding out your local regulations, seeking a reputable Microblading trainer or educator, and mapping out your business goals to get started. 

Lucky for you, I'm not only an Online Visibility Specialist for Microblading, Lash Artists and Beauty Pros...I also educate and train stylists on the art of skills to do the service, and how to bring them new clients.  I have the online marketing background... AND...I provide these services in my business still today. I can totally relate to your challenges, your questions and come right along side of you and guide you towards a Microblading career or business you're in love with. 

Ready to begin? Or maybe you have questions...
Let's connect here or on my Social Platforms...your new career is waiting! 
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