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5 Ways Happy Lash Reviews Attract More Happy Clients | The Lash CEO

  • By admin
  • 17 Apr, 2017
Reviews have started to take center stage when it comes to business and how a potential clients views you and your services or products. If you’re just getting started, or have been in business for a few years, it’s time to focus on what really helps bring new clients to you. Here’s a hint: It […] The post 5 Ways Happy Lash Reviews Attract More Happy Clients | The Lash CEO appeared first on The Lash CEO Blog.

Reviews have started to take center stage when it comes to business and how a potential clients views you and your services or products. If you’re just getting started, or have been in business for a few years, it’s time to focus on what really helps bring new clients to you. Here’s a hint: It doesn’t involve spamming your social media feeds with “Appointment Hype”. You know what I’m talking about…those posts you see that say something like: “Why haven’t you booked your appointment yet?” Or…Appointments Available… Blek….

Just writing them makes my stomach flip into knots…If you haven’t heard me say it already…those type of posts do the exact opposite of what you’re going for. Instead of attracting clients…you’re actually repelling them! Say What?

Yup…blasting your social media with these type of posts…do NOTHING for your professional brand…wait…I take that back…they do something…and it’s called making your business look desperate! STOP DOING THIS…

No new clients wants to book with a business who looks desperate for clients…shhhh….even if you are. And trust me I get it especially if you’re hungry and new to the game! We’re all there at some point…but letting those clients Know this…is a No No!!

But here’s something you can do…that doesn’t require begging or desperation posts. You can encourage and reward

lash extensions, microblading reviews for business
Lash & Brow Review

happy client reviews for your lash and or brow services. Even if you’re new…and you’re still working on your portfolio…you can encourage those first few friends and family to leave you a glowing review. Sharing their experience with you, and letting the world know that you’re amazing…or you know how to treat a client…or that you space is immaculate! Every positive glowing review is a boost to your lash extensions business…and should be treated as GOLD…simply because…Well it is!

Leaving are the days of thousands of ‘Likes’ or ‘Hearts’ for popularity…clients that want to spend money with you, may glance at that…but what they REALLY want to see is real first hand accounts of people who decided to trust you, and then loved you and your services! They want to know that if they choose you…they won’t be disappointed. And how can they know this…by reading reviews. And this act of reviews is gaining traction…and as a lash or brow business owner it’s your responsibility to take note!

So I’ve put together a quick little list of 5 Ways Happy Client Reviews…Bring more Happy Clients!

  1. Glowing reviews have a nice way of taking up more prime first page Google results! —> VISIBILITY WIN!
  2. They can help you in Visibility if your website, or blogging efforts are taking longer than expected. 
  3. They help with word of mouth referrals too…because face it…even referrals still check you out. And if their friend…and 10 strangers say you’re amazing…Now they’re ready to book!
  4. Seeing review sites display your business…pre-sells potential clients, so they come ready to trust you!
  5. You can also use the words clients use in their review to create a review/testimonial page. Because that page may just start showing up in search results too, if someone searches for Lash Extensions Reviews!

So what’s the take away? The take away is…stop pushing for Likes and Hearts…and start pushing for Reviews and Testimonials…they’re worth Wayy More for your business!

Looking for more free education and courses to get you and your business onto the path of success? Check out my website

created exclusively to help you do just that!

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Microblading is the talk of the beauty world and if you're reading this right now you may be wondering if permanent or semi permanent makeup is the career choice for you. This not so new but new to us industry is literally changing lives as it takes the beauty industry by storm. For as long as many of us can remember we've either over tweezed, or filled in our eyebrows...Ever. Single. Day  

It's a time consuming ritual that thousands and thousands of beauties are sick of doing. So in comes Microblading a semi-permanent savior of a technique. Delivering a beautifully natural and realistic looking set of eyebrows that provide easier mornings, no worries at the beach or in the shower.  It truly is a life-changing service that once mastered can be equally rewarding for you as the artist and for your clients. 

But getting started is different in every state and regulations are changing and shifting constantly to further create a solid set of rules for those looking to get started. Some require a license, while others do not. Best idea is to start with who regulates the tattoo industry in your state or country.  From there you should be able to find the answers you need to kick your Microblading artist career off. 

But sometimes overlooked is your personal inventory of skills, mindset and passion. Offering Microblading takes intense hand and eye coordination, a knack for artistry of the face, patience and an understanding of how the eyebrows play such an important role on everyone's face. I always like to say that one hair or stroke can make or break a set of brows. Without believing this truth...you may find that this field isn't for you. 

Next are you ready for the business side of things? If you're considering striking it out on your own, you better be ready to wear 10 different hats...and juggle them in the air. You have to be the artist, the janitor, the marketer, the accountant, the legal, the designer, and then some.  Running any business alone is never easy, but running a beauty business poses its own set of challenges. Not only do you have to be an artist you have to be a whip at getting new clients to you. And unfortunately many microblading trainers out there today have no idea how to do this. They may be amazing brow artists and instructors...but have no clue beyond Facebook and business cards to grow your new business. So you are then in a position of having a beautiful new skill you wanna share with the world...but no one to share it with. 

So by now you may be over the moon excited to get started...or having second thoughts. Both of which are totally normal. But if you're having second thoughts, maybe sit down and take inventory on what is creating the doubt. Is it the investment in training, or the business side of it all? 

Or if you're ready to jump in head first...you're next steps are finding out your local regulations, seeking a reputable Microblading trainer or educator, and mapping out your business goals to get started. 

Lucky for you, I'm not only an Online Visibility Specialist for Microblading, Lash Artists and Beauty Pros...I also educate and train stylists on the art of skills to do the service, and how to bring them new clients.  I have the online marketing background... AND...I provide these services in my business still today. I can totally relate to your challenges, your questions and come right along side of you and guide you towards a Microblading career or business you're in love with. 

Ready to begin? Or maybe you have questions...
Let's connect here or on my Social Platforms...your new career is waiting! 
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