Bring in New Eyelash Clients by Blogging | Lash Business Success
- By admin
- •
- 20 Apr, 2015
- •
As you read this post about blogging you might be wondering if blogging really does bring new Eyelash Extension clients to you…my answer to you beautiful is Yes! Blogging does a few mentionable tasks.
- It helps potential clients get a better look into who you are as an eyelash extension artist and as a professional.
- It grows your online presence. Which is a positive step in the right direction to securing a first page position on Google. Where potential clients will look if they’re trying to find ________________(insert your neighborhood) _eyelash extensions_
- It begins to help you stand out amongst your competition. My experience has shown that many lash extension like the idea of blogging and will even have a page called ‘blog’ on their websites. But then you click on it, and there’s one post from 2 years ago. Google has said buh-bye to that blog. And you can believe it’s not showing up on Google as well as it could be. —–This spells opportunity for You—-
Now before you say, “Yeah but I’m really busy” or “I don’t know what to blog about”. Let me say this. Even if you can find 15 minutes to write a post and post once a week, you’re doing better than 85% of your competition…probably better.
A great way to come up with ideas to blog about is feed off of trends happening right now. Whether it’s fashion or beauty related you can spin it to make it relevant that clients would find interesting.
You could blog about good rule of thumb aftercare tips, the latest trends in lash styles, proper application, what to ask your Lash Extension Artist before their appointment. You can brainstorm and come up with plenty of good topics.
If you’re unsure how to get a blog, and how to craft the exact post title to make Google take notice I’d love to help you with that!
Do you have a blogging question, let’s chat it out in the comments!
Be ready to join the Lash Business Success Masters course on May 1, 2015. I’ll be accepting only 25 Lash Artists. Because in addition to teaching them how to better their Lash Business, we’ll have the opportunity to work together to go over their website, blog, and tackle personal road blocks in their business life! I’d love to help You!

It's a time consuming ritual that thousands and thousands of beauties are sick of doing. So in comes Microblading a semi-permanent savior of a technique. Delivering a beautifully natural and realistic looking set of eyebrows that provide easier mornings, no worries at the beach or in the shower. It truly is a life-changing service that once mastered can be equally rewarding for you as the artist and for your clients.
But getting started is different in every state and regulations are changing and shifting constantly to further create a solid set of rules for those looking to get started. Some require a license, while others do not. Best idea is to start with who regulates the tattoo industry in your state or country. From there you should be able to find the answers you need to kick your Microblading artist career off.
But sometimes overlooked is your personal inventory of skills, mindset and passion. Offering Microblading takes intense hand and eye coordination, a knack for artistry of the face, patience and an understanding of how the eyebrows play such an important role on everyone's face. I always like to say that one hair or stroke can make or break a set of brows. Without believing this truth...you may find that this field isn't for you.
Next are you ready for the business side of things? If you're considering striking it out on your own, you better be ready to wear 10 different hats...and juggle them in the air. You have to be the artist, the janitor, the marketer, the accountant, the legal, the designer, and then some. Running any business alone is never easy, but running a beauty business poses its own set of challenges. Not only do you have to be an artist you have to be a whip at getting new clients to you. And unfortunately many microblading trainers out there today have no idea how to do this. They may be amazing brow artists and instructors...but have no clue beyond Facebook and business cards to grow your new business. So you are then in a position of having a beautiful new skill you wanna share with the world...but no one to share it with.
So by now you may be over the moon excited to get started...or having second thoughts. Both of which are totally normal. But if you're having second thoughts, maybe sit down and take inventory on what is creating the doubt. Is it the investment in training, or the business side of it all?
Or if you're ready to jump in head first...you're next steps are finding out your local regulations, seeking a reputable Microblading trainer or educator, and mapping out your business goals to get started.
Lucky for you, I'm not only an Online Visibility Specialist for Microblading, Lash Artists and Beauty Pros...I also educate and train stylists on the art of skills to do the service, and how to bring them new clients. I have the online marketing background... AND...I provide these services in my business still today. I can totally relate to your challenges, your questions and come right along side of you and guide you towards a Microblading career or business you're in love with.
Ready to begin? Or maybe you have questions...
Let's connect here or on my Social Platforms...your new career is waiting!